Hey, I´m Alice

A junior UX & UI designer based in Stockholm.


I first heard about UX a couple of years ago but it wasn’t until I studies Visual Communications at Malmö University that I really developed a taste for pixel-perfect work, screen design and the way ideas can be communicated in the digital world. Right away I knew this field was for me! So I signed up for a UX course at Technigo and boy am I glad I did.

There I developed necessary skills and an understanding that as a UX designer I am the voice of all users and I believe great product design comes from focusing on the right questions, not the right answers. I also developed a fascination in how much a business revenue can be affected by UX & UI choices, and so I sought to learn these methods to be a part of that myself.

Thereafter I studied at Mitt Universitet where I developed my knowledge on digital accessibility and the importance of creating inclusive content. This has made me into the well rounded designer I am today.

I am a creative person to the core and outside of UX & UI, I also like painting and photography. But when I’m not in a creative space you usually find me outside with my dog, spending quality time with friends and family or on the couch watching a movie. Extra points if it’s a thriller of some kind. I also love being active and trying new things, and usually spend my days off skiing, sailing and exploring!

People ignore design that ignores people.
— Frank Chimero